The Chamber of St Matthews

Workforce Development Series - Customer Retention Strategies?A Guide to Building a Customer Loyalty Program

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Name: Workforce Development Series - Customer Retention Strategies?A Guide to Building a Customer Loyalty Program
Date: September 20, 2016
Time: 8:30 AM - 11:30 AM EDT
Registration: Register Now
Event Description:
Experts say that as little as a 5% increase in customer retention can boost your profits 25-100%. Just think, you could double your bottom line profit by keeping only 5% of the customers you currently lose. In general, we also know that it costs less to keep existing customers than it does to acquire new ones. So why is it that many companies fail to include a customer loyalty program as part of their planning and execution process? This workshop will provide a jump start for you to explore and implement or enhance a customer loyalty program in your organization.
 
In this session you will:
  • Learn how to build and maintain a loyal customer base
  • Distinguish between satisfied customers vs. loyal customers
  • Learn methods to measure customer loyalty
  • Explore customer retention strategies
  • Discuss what it really means to “go the extra mile”
  • Learn to manage your “point of connection delivery system”
  • Explore the impact of employee loyalty on customer loyalty
 
This will be an interactive workshop with plenty of takeaways and ideas that you can begin implementing immediately
Location:
3940 Grandview Avenue
Louisville, KY 40207
Date/Time Information:
8:30 - 11:30 AM
September 20th, 2016
Fees/Admission:
$40 per person
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